a
Don’t _miss

Wire Festival

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nullam blandit hendrerit faucibus turpis dui.

<We_can_help/>

What are you looking for?

>Experience >Looking into the Virtual Travel Lounge in Crans-Montana

Creating the Virtual Travel Lounge around Birdly allowed us to show what’s possible if you combine world class VR with a thirst for tourism, exploration and wellness.

Salar Shahna
With the goal of increasing World XR as a pioneering leader in the world of virtual reality (VR) and to show off its home – Crans-Montana, Switzerland – as a hub for cutting-edge technologies and innovative ideas, the association inaugurated the Virtual Travel Lounge in the sleek, modern gallery owned by RayShaper SA at the heart of the business district.

The Virtual Travel Lounge experiment

For a two-month testing period during the 2021 winter season, its primary feature was Birdly, the virtual flight simulator created by SOMNIACS AG. Guests were invited to experience fifteen minutes of virtual travel including three Birdly flights of their choice and a soundtrack they could select before starting. Friends and family members awaiting their flight could experiment with additional extended reality (XR) experiences and there was a wealth of promotional items to take with them as mementos.

Recognized as a wellness destination

And the Virtual Travel Lounge was not only considered a destination for entertainment, but was formally recognized as a wellness destination, helping to ease restlessness people were feeling due to the Covid-19 pandemic restrictions. It afforded visitors a few minutes of complete freedom and immersion after almost a year without travel.

Salar Shahna, President of World XR Association, explains this well in his live presentation in a new WSIS Forum 2021 special track “ICTs for Well-being and Happiness” in March, alongside eminent panelists such as H.E. Karma D. Wangdi, Minister of Information and Communications, Bhutan, H.E. Hessa Bint Essa Buhumaid, Minister of Community Development, United Arab Emirates and H.E. Baroness Barran, Minister for Civil Society, United Kingdom. You can view the playback of these discussions in the WSIS 2021 video. At 41 minutes into the forum, Salar intervenes to explain how virtual reality is a tool for well-being.

Feedback from visitors

Rate your Birdly experience
on a scale of 1-6 (6 being highest).

  • Excellent (6)
  • Good (5)
  • OK (4)
  • Not good (1-3)

Had you tried virtual reality before
visiting the Virtual Travel Lounge?

  • Yes
  • No

Rate your Birdly experience
on a scale of 1-6 (6 being highest).

  • Excellent (6)
  • Good (5)
  • OK (4)
  • Not good (1-3)

Did you previously associate
Crans-Montana with culture & technology?

  • Yes
  • No